Journey of a Billion Streams - Spotify launches dedicated site to house all things Afrobeats Afrobeats new website on Spotify will be used to track the growth of the genre from its origins to global stages
The most streamed Nigerian songs on Spotify in 2022 At the 2022 edition of Wrapped, Burna Boy’s track ‘It's Plenty’ was announced as the most streamed Nigerian song on Spotify.
Spotify Charts: Rema, Buju, Asake, Finesse, and more top Nigeria’s charts this week Here’s what this week’s Spotify Charts have to say about Nigeria’s music scene.
One year after launch, Nigerian users generated 1.3 million playlists on Spotify Since Spotify's launch in Nigeria, the average number of artists streamed per user has grown by 60%, and Nigerian music fans have created 1.3 million user-generated playlists.
The rise of social audio as a customer engagement tool among Nigerian brands Social audio has transformed how people communicate online, but how has it transformed the way Nigerian brands engage their audience?