Korty EO’s approach to marketing: What tech companies can learn from the YouTube queen
Korty eo shares her approach to storytelling and how tech companies can improve their marketing
Marketing
What Is the Future of Marketing Technology?
Like every other industry, marketing cannot escape the winds of technological advancement. This makes it important to ask, what is the future of marketing technology?
How Nigerian tech companies are marketing their apps
Nigeria’s allure to investors and founders borders on both its population and its economy, even though the country has one of the highest levels of poverty in the world.
How to handle crisis communication - insights from Nigerian tech brands
For businesses, crisis is unavoidable. It can stem from anywhere either within the brand or outside of it