Bossbus, a transport technology company has announced a partnership with Nollywood Actor and Movie Producer, Jim Iyke for his debut film production, Bad Comments.
Bad Comments is a movie showcasing the devastating effects of online trolls on the life of a celebrity but with a revenge twist that taps the expertise of a cyber hacker.
For Bossbus, the relationship with the entertainment industry is the beginning of a new journey. Speaking at a press conference on Tuesday, August 17, Bossbus CEO, Oluwatobi Johnson Fakayode explained that the transport tech company will be promoting the movie and the entertainment industry due to the latter’s ability to showcase Nigeria’s innovation to the world.
He stated that "The entertainment industry is the biggest ambassador of Nigerian innovation and tech industry."
The tech company’s mandate is not just to aggregate the majority of underserved sectors of the transportation industry like the vehicle, water, boat and air charter and rental services but to uplift the tech ecosystem by providing and promoting growth for technology developers and experts, especially in Nigeria.
The entertainment industry is the biggest ambassador of Nigerian innovation and tech industry.
—Oluwatobi J. Fakayode (CEO of Bossbus)
Reflecting on Bossbus’ connection to the Nollywood Actor, Mr Fakayode said, "There’s no other person that depicts the image of a ‘Boss’ rather than Jim Iyke. Jim Iyke is a very humble and forward-thinking man and there’s intermediation between our services and the movie. We’re very proud to be associated with him and 6th Sense [Jim Iyke's Film Production company]." Bossbus is focused on providing safe luxury transport tech services to 6th Sense as they drive home the message of the movie, Bad Comments.
At the conference, Jim Iyke said that "Bossbus is like family. This union goes way beyond the call of business. We will take Bossbus to the next level because I don’t see any better brand to partner with asides from this one". The veteran Nollywood Actor added on his Instagram page that together Bossbus and his company will be creating "...premium contents and innovative concepts for bespoke entertainment, travel and lifestyle."
Bad Comments opens in cinemas across Nigeria and Ghana, from Friday August 27, 2021.
Bossbus is a leading provider of transport technology solutions in Africa. Launched in 2019, the company operates across major Nigerian cities like Lagos, Ibadan, Port Harcourt, Abuja, Warri and many more.
The platform launched its chartered services which allows users charter cars, suvs, buses boats, helicopters and private jets. Users can choose rides based on price, location, length of days and many more bespoke options on the platform via app.bossbusworld.com or download the app from your Android Play Store or Apple App Store.