Leading African automotive technology company, Autochek has begun its operations in Kenya. Bilhah Muriithi was appointed to lead its operation as the Country Manager. This follows the acquisition of automotive marketplaces Cheki Uganda and Cheki Kenya from ROAM Africa (Ringier One Africa Media.)

This move into the Kenyan market indicates Autochek’s focus on building digital solutions. This will increase market adoption for auto loan financing and drive partner prosperity for its core stakeholders which includes dealerships, garages and financial institutions.

Autochek wants to facilitate auto finance across Africa. With credit penetration in Kenya currently at 27.5% and over 400,000 car sales per annum, East Africa’s growing market is positioned as a key auto financing hub. The automotive technology company will deploy its 360-degree automotive solutions to provide vehicle financing and after-sales services through its finance partners such as Caritas MFB, Musoni, NCBA Group and Sidian.

Leveraging Cheki Kenya’s integration into Autochek, the company now has over 12,000 unique vehicles listed on the Autochek app. They have also onboarded licensed brand new manufactures (Inchcape, CFAO Group & CMC Motors) as well as used car dealers (AI Rahim, Autobox, Canon Motors, Mombasa Khushi and Newton).

To ensure vehicles remain in good condition, customers in Kenya can access affordable and expert maintenance services from standardised workshops (AutoXpress, Motor Consult, Kei Cars & ) and insurance partners (PesaBazaar & MTEK) through Autochek’s partner network.

Speaking at the official launch event in Nairobi, Etop Ikpe, Founder and CEO of Autochek stated “With a high credit penetration rate, Kenya is an exciting market for us to be expanding into. The Kenyan market presents an opportunity for us to build on what Cheki Kenya has done over the last decade and to build technology solutions that will drive growth in Africa’s automotive industry.

“We’ve had great success in our pilots by adapting and tailoring our solutions for different consumers. As we expand our operations in Kenya, we are excited to welcome Bilhah on board, who we found to be a strong leader with a solid background in the finance and automotive sector, and is equipped to lead the team in Kenya as we continue to expand our footprint across East Africa and beyond.”

Having started her career at Cheki Kenya, Bilhah joins Autochek from NCBA BANK PLC, Digital Business, where she was responsible for running the Carduka portal, an online motor vehicle platform, as the Business Manager. With over 9 years of experience, Bilhah has built her leadership acumen working with digital brands in Kenya. As Country Manager, Bilhah will be responsible for overall oversight of the business, growing the marketplace by ensuring that Autochek has all mainstream car dealers, all auto lenders, all car buyers, all insurance & tracking companies.

Commenting on her new role as Country Manager, Bilhah Muriithi said: “We foresee great opportunities in Kenya - not just for Autochek, but also for key stakeholders and consumers. By moving into Kenya, we are able to deliver great opportunities for innovation. I am excited to be joining this highly motivated team, who are passionate about making a real impact across the continent.”

Joining Bilhah, Etop and the Autochek team at the launch event themed “Leveraging Financing to Facilitate Motorization Across Africa” were representatives from key stakeholders including Dr.(Eng) Joseph K.Njoroge, Principal Secretary, State Department of Transport, Major Kipchumba, Chair Kenya Car Bazaar, Hussein Ibrahim, MD, Inchcape, Andreata Muforo-TLCOM Capital & Tony Voorhout, MD, Nissan Kenya.

About Autochek

Launched in 2020, Autochek is an automotive technology company established to build digital solutions to enhance and enable automotive commerce across Africa. The company is currently operational in East and West Africa.

With the support of TLcom Capital and 4DX Ventures, Autochek combines technology underpinned by data analytics to deepen auto finance penetration across the continent. Powered by its residual value algorithm, Autochek is able to pre-qualify customers for financing and disburse auto loans within 48 hours through a single application process.


The company’s in-house digital solutions have enabled the platform to partner with over 68 financial institutions, build a 1,000 strong dealer network integrated with 1,000 workshop networks in Nigeria, Ghana and Kenya. The Autochek mobile app is currently available on Android or the website, and all vehicles undergo a 150-point check inspection process before being listed.